Marketing

For any business, a time comes when just simply noting down numbers and emails on a notepad is not enough. A customer relationship management (CRM) software is aptly designed to manage how a company interacts with current and prospective…

Today the increasing development of technology has given us new and powerful tools in the business industry. But that implementation of technology has also transformed the nature of business in many ways, from market demands to customer…

Brand consistency oversees making your products and services recognizable and personal for your audience. It adds a personal note to your company and makes consumers think of you when they see a font, color or ad background. Consistency…

It is imperative for companies today to have a unique brand presence with an image that stands out in the market. This is why logo design became vital as it was the visual representation of a company. Today, your corporate logo is essential…

These days, most of the tech-savvy individuals and entrepreneurs start blogging with a great enthusiasm. They do so with an intention to increase awareness about their brand, promote websites on Google and other search engines, get more…

Though social media has been the king in the modern-day marketing domain, there is no better way to communicate with the clients than through E-mails. It has been a tried and tested marketing tool and is well-known as the “grandparent of…

Want to make money from your blog? You can! Bloggers do it all the time by employing a variety of monetization techniques to help them achieve the highest profit from their blog site. Of course, not every blogger achieves monetization…

Looking for a service to take care of your email marketing? There’s a perfect solution of all your online marketing problems and would-be problems – SendPulse. SendPulse offers sending not only email campaigns, but SMS and web push…

A lot of entrepreneurs and businesses that are in the process of developing an app, even in the relatively early stages, don’t think there’s much they can do in terms of marketing it until it’s complete. Not only is that not true, but…

Social influencers have played important role in the development of many modern businesses. By definition, social influencers are key industry leaders who have the potential to drive brand message and awareness to a specific market of…

Content creation is a cornerstone of contemporary marketing but that is old news. It seems like everybody creates content these days: from small to big-sized companies, over educational institutions and NGOs, all the way to individual…

These modern times rely on modern technologies to lead the way towards innovations. That is one of the reasons why automation has become almost essential in today’s businesses, especially when it comes to the marketing department. In…

If you want your business’s profitability to prosper, you better think of segmentation as a primary solution. Dealing with your business is much easier when you have already determined your customer base. So, let’s have a glimpse of what…

Thanks to the advent of high-speed internet, brands have access to a powerful element that serves as form, function, and content: video. Video offers a level of interaction with a brand’s web presence that humanizes the experience and…